About Professional Coaching

Coaching is about assisting people in their own unique development,
helping them to make the most of their careers, their professions and their lives.

Coaching's Focus

In coaching, results are obtained through diligent scrutiny of the present, planning for the future, and taking action to achieve a vision of the way life can be. Coaching differs from consulting and counseling in one major way: the focus is on helping clients create and implement their own solutions. Most people choose to use a coach as a partner for a combination of these reasons:

To update or expand a business or the business's vision
To better listen to and learn from customers for product and service improvement
To improve training, development, and managing personnel
To make substantial personal changes such as reducing stress and achieving balance
To understand and deal with difficult people, situations, and choices
To prioritize personal and business goals based upon one's values
To lead by example in both professional and personal endeavors

Why Coaching is Effective

Three key attributes make Coaching an effective tool for the professional looking to improve their performance in their targeted areas:

1. Synergy
You and the Coach become a team, focusing on your goals, needs, and wants. It's all about action. This can result in accomplishing more than you ever would have done alone.

2. Structure
With a Coach, you act more wisely, think more broadly, and get the job done more effectively due to the accountability created when you make promises.

3. Expertise
The Coach is highly trained and experienced, able to inspire you to make better decisions, set higher goals, and restructure your professional and personal life for more balance and fulfillment.

For additional information about business and personal coaching, see www.coachfederation.org and www.coachu.com

Coaching is about assisting people in their own unique development, helping them to make the most of their careers, their professions and their lives.

Coaching's Focus

Why Coaching is Effective

Coaching is about assisting people in their own unique development,
helping them to make the most of their careers, their professions and their lives.